What Are My Hell Yeah Companies?

Business Lunch by Ryan Radke

The general consensus on cover letters is to write them only for the companies that you really want to work at. Let’s call these hell yeah companies.

What are my hell yeah companies?

At first I didn’t have a clue. I made a list, but it didn’t feel hell yeah—I wasn’t excited by it. I quickly realized that I was asking the wrong questions.

Companies are revolved around two things; people and problems. In order to make a list of hell yeah companies, I needed to reflect on:

1. Who are my hell yeah people?
2. What are my hell yeah problems?

By answering both of these questions, I have successfully created a list of hell yeah companies.